The Shops of Grand River Welcomes Under Armour® Factory House

The Shops of Grand River Welcomes Under Armour® Factory House – The Shops of Grand River is pleased to announce the Grand Opening of its newest Grand Brand, Under Armour® Factory House. The new 10,000 SF store, located in Suite 542 across from Brooks Brothers, will celebrate its grand opening with a ribbon cutting on October 27, 2023 at 10:30 a.m. 

“Bringing new stores such as Under Armour® Factory House is an integral part of our commitment to elevating the shopping experience for our customers,” said Christine Strange, VP Operations. “We are thrilled to add Under Armour to our curated selection of leading brands and market exclusives at The Shops.” Under Armour® Factory House will be the eighth new store to open at the center this year.

The opening of Under Armour® Factory House further establishes The Shops of Grand River as a prominent retail destination,” said Mayor David Miller. “The City of Leeds is proud to be a partner and support the growth of The Shops, bringing both new businesses and attracting more customers to our community.”

Sportswear giant Under Armour’s innovative products and experiences are engineered to make athletes better. As one of the few brands that can be found on the fields of the world’s highest professional levels, Under Armour supports athletes on their journey to compete. The brand’s newest location in Leeds, Alabama will provide athletes a premium shopping experience for athletic performance apparel, shoes and accessories for men, women and youth.

About The Shops of Grand River

The Shops of Grand River is Alabama’s favorite outlet destination where customers can come to shop at more than 75 stores and then stay to play. The Shops offer a wide variety of dining options as well as several entertainment venues including the Grand River Drive-In, The Backyard hangout with yard games, dog park and eateries which include Neighbors Brew & Pies, Saw’s BBQ and the Grand River Entertainment District. The center is located in historic Leeds, AL off I-20 at Exit 140, 6200 Grand River Boulevard East. For more information about The Shops of Grand River, please visit www.shopsofgrandriver.com.

About Under Armour

Under Armour, Inc., headquartered in Baltimore, Maryland, is a leading inventor, marketer and distributor of branded athletic performance apparel, footwear and accessories. Designed to empower human performance, Under Armour’s innovative products and experiences are engineered to make athletes better. For further information, please visit http://about.underarmour.com.